Players

Stay Above the Line

Above the line behaviours are positive and make a contribution to the CLUBS and its goals, and are reinforced by coaches.
Below the line behaviours are negative and hamper the CLUBS ability to meet its goals.


Above the Line Behaviours


Ownership

Ownership is the opposite of entitlement. When you take ownership you make things happen, you don’t wait for them to happen because you’re entitled.


Responsibility

Personal responsibility is an important key to life and club success. When you take personal responsibility for your success, you don’t whine about problems. You fix them. You respond positively to negative people and events.


Accountability

Accountability is the willingness to take responsibility for your actions – and their consequences. Sometimes you’ll screw up. Accountable people admit it right away, and then do their best to fix the problem they have created.

Below the Line Behaviours


Blame

Blame is the opposite of accountability. People who blame look everywhere but to themselves to assign responsibility – especially for problems.


Excuses

Coming up with reasons to explain why you didn’t come through on a task takes almost as much time and energy as getting it right the first time. Admit it when you screw up. Don’t look for reasons to justify the mess you made.


Denial

Denial is a great way of avoiding personal responsibility. If the problem doesn’t exist, you can’t be blamed for it. The problem here is that when a real problem exists, denying that it does only creates bigger problems in the long run.

Zebra Values

Our program is guided by distinct “ZEBRA VALUES” to ensure players meet their personal development potential.

  • To provide a safe, fun learning environment
  • To deliver individual and team development attitude over a “Winning” at all cost mentality
  • Lead by example and have a “Blue Head”
  • No one is bigger than the TEAM or CLUB “Sweep the sheds”
  • STAYING ABOVE THE LINE


The contribution of the individual to the development of the team through mutual respect, shared vision, loyalty and understanding.


1. Sweep the Sheds

Before leaving the dressing room at the end of the game, some of the most famous names in world rugby – including Richie McCaw, Dan Carter and Mils Muliana – stop and tidy up after themselves. They literally and figuratively ‘sweep the sheds’. Former All Black Andrew Mehrtens describes it as an example of personal humility, a cardinal All Blacks value. Though it might seem strange for a team of imperious dominance, humility is core to their culture. The All Blacks believe that it’s impossible to achieve stratospheric success without having your feet planted firmly on the ground.



2. Follow the Spearhead

In Maori, whanau means ‘extended family’. It’s symbolised by the spearhead. Though a spearhead has three tips, to be effective, all of its force must move in one direction. The All Blacks select on character as well as talent, which means some of New Zealand’s most promising players never pull on the black jersey as their inclusion would be detrimental to the whanau.


3. Champions do Extra

Former All Black Brad Thorn’s mantra, ‘Champions Do Extra’, helped him become one of the single most successful players in rugby history. The philosophy simply means finding incremental ways to do more – in the gym, on the field, or for the team. It is much like the philosophy of marginal gains used by Team Sky. A focus on continual improvement, the creation of a continual learning environment, and a willingness to spill blood for the jersey was at the core of Graham Henry’s All Black culture.


4. Keep a Blue Head

Following their arguably premature exit at the 2003 World Cup, the All Blacks worked with forensic psychiatrist Ceri Evans to understand how the brain works under pressure. They wanted to overcome their habit of choking. ‘Red Head’ is an unresourceful state in which you are off task, panicked and ineffective. ‘Blue Head’, on the other hand, is an optimal state in which you are on task and performing to your best ability. The All Blacks use triggers to switch from Red to Blue. Richie McCaw stamps his feet, literally grounding himself, while Kieran Read stares at the farthest point of the stadium, searching for the bigger picture. Using these triggers, the players aim to achieve clarity and accuracy, so they can perform under pressure.


5. Leave the Jersey in a Better Place

The All Blacks have long had a saying: ‘leave the jersey in a better place’. Their task is to represent all those who have come before them – from George Nepia to Colin Meads, Michael Jones to Jonah Lomu, and all those who follow suit. An All Black is, by definition, a role model to schoolchildren across New Zealand. Understanding this responsibility creates a compelling sense of higher purpose. It’s a good lesson for us all: if we play a bigger game, we play a more effective game. Better people make better All Blacks – but they also make better doctors and lawyers, bankers and businessmen, fathers, brothers, and friends.


Register today

The East Sandringham Junior Football Club are still welcoming players across most age groups for the 2026 season. No football experience is necessary, just enthusiasm and a desire to have fun.